Become a partner

sugarEX for
Business customers

Less sugar is no longer just a dietary trend. For many companies, it represents a strategic product opportunity: better positioning, modern product range development, and a credible contribution to more conscious consumption.

sugarEX® helps B2B partners make reduced sugar profiles visible, understandable and brandable.

sugarEX® – Ihr Partner!

sugarEX® is aimed at companies in the food, beverage, and beverage industries that want to develop, label, or establish products with reduced sugar content and/or sugar substitutes as a separate line in the market. This includes, in particular, manufacturers, retailers, discount stores, brand owners, and producers of licensed products.

Models

sugarEX® B2B-Models

The sugarEX® brand for product lines

Use sugarEX® as a recognizable signal for products that contain less sugar or sugar alternatives compared to the original. This variation can be clearly communicated on the packaging and within your own product lines.

sugarEX® for licensing partnerships

For manufacturers who wish to produce and potentially distribute sugarEX® licensed products, sugarEX® offers a structured brand approach with clear thematic positioning.

sugarEX® for private label and own brands

sugarEX® can also be a partner for trading companies with private label and own brands, helping them to present their "less sugar" product ranges in a more distinctive and understandable way.

Added value

Your added value when collaborating with sugarEX®:

With sugarEX® you combine product development and market communication

Instead of just addressing sugar reduction technically, make the benefit immediately visible to buyers, trading partners and end customers.

Especially in categories where taste, texture, and acceptance are crucial, a strong, understandable brand message is a real competitive advantage.

Possible applications of sugarEX®:

Drinks

Dairy and mixed products

Confectionery

Cereals and Snacks

Dietary supplement

Special products for conscious nutrition concepts – e.g. for diabetics or those with prediabetes

cooperation

Collaboration with sugarEX®:

We are looking for partners who want to translate the concept of "less sugar – better life" into marketable products.

Whether it's a product line, private label, co-branding, or licensed product: together we create solutions that combine consumer needs and market potential.

Are you planning a product line with reduced sugar content or sugar alternatives? As a manufacturer, retailer, or for your own brands?

sugarEX®: For clear communication of reduced sugar content, sugar alternatives, and sugar substitutes – away from artificial sweeteners, towards natural sweetness!

Talk to us about using the sugarEX® brand, licensing, and potential collaboration models.

Request a cooperation now